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Preview text is your frenemy!

You have 34 characters to grab candidates’ attention. Here’s how to stand out from the crowd and maximise the start of your outreach.

Turn your layoff into a layup*

Ben Tanswell’s interview inspired us to write our own message template to help talent professionals find a new role in the current market.

Vincent Chi on catfishing recruiters (and grabbing candidate attention)

“within the first 24 hours of this [fake] profile being created, it had received 6 messages”

Ben Tanswell vs Big Tech Layoffs

It’s similar to sourcing, the objective is to get someone on the phone…it’s an initial chat you’re trying to get

Jessica Gibson-Jones on Authentically Engaging Candidates

“we’re expecting recruiters to know how to engage, we’re expecting them to be marketers, and that’s not fair”

Edan Haddock on Creativity in Outbound Recruitment

“it’s like you’re just constantly on this hamster wheel every single day, and then if you’re needing to do something creative….it’s really difficult”